We were each given a Design Principle - a rule that designers and marketers should follow when creating or advertising a product.I was given the Flexibility vs. Usability Tradeoff, or known as the Flexibility/Specialisation Principle, a rule that states that the more a product can do, the harder it is to learn and use, so developers must be careful in how versatile their product is.For comparison the Nintendo DS and the Sony PSP were chosen, the DS being a specialised piece of gaming hardware, and the PSP likewise but with several extra features added, at the cost of it being more expensive to produce and sometimes harder to use.
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